Does this sound like you?
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Exhausted?
Tired of reacting to every emotional or behavioral issue like a game of whack-a-mole? Wish there was a simple, proven system? One that doesn’t force you to toss your current practice plans or coach against the grain. -
Frustrated?
Shouldn't youth sports do so much more? Experts recommend coaching the brain, but where are the tools to help me? How do I coach something that wasn't in my training? -
Overwhelmed?
Where would I find the time and energy to learn how to teach "brain skills"? How do I teach brain-based tools without sacrificing the technical and tactical work my players need? -
Concerned?
Am I coaching them right? Am I coaching them for success in more than just a few games? Will they be okay when I'm no longer there to coach them?
The Head First Coach (H1C) course is a Brain-based player development supplement that produces better players and better people.
With the right coach, youth sports become a launchpad for life.
BE THAT COACH.
Head First Coach empowers and equips you with tools to teach mental toughness, social-emotional intelligence, and other essential brain skills kids need to succeed in sports and beyond...without compromise.
"We have a clear development plan."
You’re not trying to change the club curriculum. You want to stay aligned, avoid friction, and do what’s best for your athletes. That’s why Head First Coach is plug-and-play. It layers seamlessly onto your current sessions, enriching what you already do without rewriting your playbook.
""This is not my expertise.""
You’re not a psychologist. You’re a coach. You don’t want to waste your time and energy trying to deliver results with something not in your wheelhouse. It could be useless or do more harm than good. That’s why H1C is different. It was created by a veteran sports coach with advanced degrees in sports psychology and education, and simplifies complex science into field-tested, coach-friendly tools. No guesswork. No jargon. Just ready-to-use proven methods so you can focus on coaching with the peace of mind that science and real-world practice have your back.
"I don't need another magic bean to fix the sport."
You’ve tried expert products before. Most felt like they fixed symptoms instead of providing cures. Head First Coach isn’t a band-aid. It’s a system. It brings consistency, accountability, and intentionality to your coaching. It doesn’t just fix a piece of the puzzle; it brings everything together: social-emotional learning, mental toughness, life readiness, and more. This isn’t about managing problems. It’s about building people. Head First Coach helps you turn coaching into a craft that transforms your athletes AND may just inspire them to become a coach like you.
"No more band-aid fixes."
You've had enough of "influencers" selling you the "fix" you didn't know you needed. H1C isn’t a band-aid, and it's not a one-time engagement. It’s a system that creates consistency, accountability, and intentionality in your coaching. It doesn’t just provide a single piece of the puzzle; it brings all the key ingredients together: social-emotional learning, mental toughness, life readiness, cognitive skills, and more, striking the perfect balance between player performance and human development. We care more about solution-building than fear-marketing, and we don't carry a bag of magic beans...Just 50 years of scientific support and 35 years of on-field application. Problems are meant to be solved, not sold.
If you dream of using brain-based player development to produce better players AND better people, then Head First Coach is for you!
“ His content is always poignant and relevant. He displays an in‐depth grasp of the marriage between early childhood education, character development, and children's fitness. This is evidenced by the on‐field and in‐lab stories he shares, and the strategies recommended around how to engage children, based upon their developmental needs. He also has crafted custom go‐to tools that simplify large development concepts into easy‐to‐use takeaways and tips for our teams nationwide. ”
- James Evans,
Owner Soccer Shots Northern California
“ He inspired our state association, gave them the push they needed to take their beliefs to the next level and left them with a greater perspective on the entire aspect of youth sports. He did his research on the industry and delivered hands‐on tactics our members could take home and implement right away. He was easy to work with and received extremely high praise from everyone who heard his 'echoes'. ”
- David Marlowe, AD,
President Vermont Athletic Director’s Association
“ Coach Reed's work was an absolute home run! He engaged the packed room with energy, stories, and a strong message. Parents, coaches, program leaders, and volunteers were all hanging on his next point. Sailing, like many youth sports, faces challenges of early specialization and emphasis on performance, and he helped us further our goals of promoting long term development and positive youth experiences. We're excited to work with him every year! ”
- John Pearce,
Director of Youth Sailing, US Sailing
Will Head First Coach work for me?
Absolutely. H1C is your secret weapon to teach and strengthen the “intangibles”; the brain skills that drive long-term success. Just overlay the simple methods onto your existing sessions, and watch as your athletes:
- Learn faster and retain more...longer
- Commit more deeply to the mission
- Own their development journey
- Perform with greater focus
- Manage emotions and stress with ease
- Play with joy and passion
What Will Head First Coach Give Me?
Peace. of. Mind. Knowing you’ve developed athletes who can handle the pressure of sport...and the stress of life. They’ll be more confident, adaptable, mentally tough, and fully prepared for their next big game...on or off the field. You, Coach, will find yourself more confident, adaptable, and decisive in your coaching. When you develop your players with these new skills, you will also hone them in yourself.
You know what they say: "To teach is to learn twice" - Joseph Joubert
START COACHING HEAD FIRST TODAY
What if we continue to Coach the Status Quo?
Coaching the status quo got us here, but it won't take us any further.
If we keep coaching the way it’s always been done, youth sports will continue optimizing profits over people and winners over warriors.
For 30+ years, youth sports needed a better way to train athletes, but real change felt too big, too costly, and too complex.
Thanks to decades of research in neuroscience, SEL, and performance psychology, we finally have a simple, proven system that builds better athletes...and stronger humans.
The system can also boost athlete and coach retention, produce better-equipped coaches, save hours of time and energy, and develop happy, healthy, hardy kids who are more adaptable to life on and off the field.
All it takes is to reimagine the purpose of youth sports and coach kids to be the person they need to be in 20 years.
You have two options...
Choice 1
Keep playing mental health whack-a-mole and leave the human development of our players to chance.
Choice 2
Deliver intentional, individualized coaching that helps athletes grow stronger, perform better, and become the resilient, future-ready humans this world needs.
"It is easier to build strong children than to repair broken [adults]." Frederick Douglass
Please join me on this journey to reimagine the youth sports experience.
Because this is our one shot to make youth sports a place for developing Champions...beyond the game.
Inside this Amazing Course you'll find...
Wired to Win
...the right way. Brain-first learning environments unlock greater potential, and this module focuses on priming your athletes' brains up for the Head First Coach environment. This module covers the nuances of the athlete's brain, growth mindsets, how to enhance trust and rapport, "learning labs" where athletes can safely explore and discover, and ways to hone your EQ so you can identify, train, and support your athletes' mental skills development.
The Coaching Craft
We'll hone your craft together as we discover how to intentionally design a player-led, brain-first, and skill-rich environment that ensures peak learning. In this brain-forward exploration of coaching methodologies, athletes will be empowered and encouraged to develop their sports skills more effectively, also hone valuable brain skills to ensure peak performance, and set them up for success beyond the game. Consider this your mini-degree in early childhood development.
Language of Learning
In this module, you'll learn the power of language to influence human and skill development. We'll focus on the what, how, why, and when of your language, choosing the right words and delivery, and the unique language of coaching to help set the brain up for learning skills more rapidly and for recalling them. The better we communicate with athletes, the better they will develop and play.
The Create-IVE Culture
Great development environments are led by cultures of creativity, innovation, vulnerability, and excellence and innovation. In these environments, athletes learn how to "strive together", become servant leaders, collaborate for success, and unlock creative problem-solving. We will study key factors of the world's best teams, leadership principles of high-performance environments, and the art of unlocking athlete creativity. This module is the path to developing independent, analytical problem-solvers.
Youth Sports RoX
The best way to ensure we are developing quality athletes who are also equipped with the skills to succeed beyond the game is to focus on their return on experience. To ensure an optimized return on experience, we'll think like video game designers to enhance engagement, attention, commitment, and enjoyment. The more they are invested in the experience, the more we can ensure they get the most out of it.
Head First Coach
This is the Magic Module. In it we will review the Head First Coach Skills, their impact on athletes, how to integrate them into your existing sessions, and the power of their cumulative influence on player health, happiness, and performance. You will also learn the best ways to make modifications to training sessions to maximize learning and development, and how to identify, assess, and hone mental skills in each athlete.
This Science-backed Course Includes...
Brain Cards
Each card contains the value of the skill, an athlete who uses it, implementations segmented by LTAD ages, hints and tips, relevant research, and a coach reflection in a portable PDF format.
Cheat Codes
These cheat codes bring the skill to life for coaches with in-depth analysis, relatable stories from a veteran coach and researcher, more examples of the skill in action, and expert advice.
Self-paced Lectures
These lectures are chock full of educational, psychological, and social emotional content that helps you develop your coaching craft, fine-tune communication, cultivate a high-performance environment and unleash your greatest coaching skills.
Fireside Chats
These unedited and unfiltered live chats feature reflections on the coaching craft, navigating the youth sports realm, engaging with parents, understanding your athletes, and the methods to optimize the playing environment.
Total Value = $2,177
Plus these bonuses!
Habits of Excellence
This mini-workshop with included worksheets and video has been delivered to dozens of teams and organizations on multiple continents with massive success. In this virtual version, you'll learn how to work with your team to turn core values into core behaviors that are lived and breathed every day by everyone in your culture.
$1,000 Value
Beyond Growth Mindsets
This mini-course with included worksheets addresses the key factors that contribute to Growth mindsets, method and tips for developing growth mindsets, and how to harness that mindset for guiding athletes to their best season yet.
$99 Value
Untapped Power of Silence
Silence is a powerful coaching and leadership tool when used properly. This exclusive ebook cannot be found anywhere else and dives into the nuances of using silence as a tool of motivation and learning and provides tips for avoiding any silence pit falls that may happen in our coaching.
$19 Value
Bonuses Value
$1,118
Total Course Value
Over $3,295
But you can become a Head First Coach today for
ONLY $247!
Hey there,
I'm Coach Reed
(A Coach - just like you!)
I was the kid who needed someone like you. A coach who built me up, gave me the mental tools to survive and thrive, and inspired me to continue their legacy for the Future of the Game.
My coaches saved me in more ways than one. Their empathy and compassion, coupled with the skills they taught me, provided a new purpose for my youth sports experience: "Build strong humans".
As a coach, I spent decades battling what I thought was a broken system, until I realized nothing was broken. The system was built to maximize profits and outcomes. And it is very good at that. The obligation to create a youth sports experience that develops humans is on us, the coaches.
AND that is the reason I developed Head First Coach. Early in my career, I discovered that I could coach MY way, give each player what they needed for today's game, and still prepare them for the bigger game of life, all while still "winning in their system". My results looked identical to the win-at-all-costs pathway with one major difference: my athletes were prepared for their biggest games beyond the game, too.
Today, my mission is to build a community of coaches re-imagining the youth sports experience as one where we build strong humans, develop vital life skills, and ensure the next generation is ready for the call.
If one coach can influence and transform thousands of players in their lifetime. Imagine what a community of caring and committed coaches can do? Join me on this journey, and together we can Optimize Their Return on Experience in youth sports.
What if H1C isn't the right fit for me or my athletes?
This is built for all athletes regardless of age or stage of development. Brain skills can be learned if introduced properly at all ages. The skills are matched to the Long-term Athlete Development Model stages. They take time, like all skills, and the outcomes will be different for each child. The most important thing here is patience. Development is like a bag of popcorn - not every kernel pops at the same time and the same way.
If, after 30 days, you are not seeing any changes in your athletes and their parents, and you are not benefiting from adding brain skills to your game plan, we will refund the full amount.
All we ask is that you give the players a chance to hone their skills and that you put in the same amount of effort you ask of them. Watch the videos, study the cards, follow the advice, and be intentional and consistent. This is like working out for the brain, and it needs consistency, intentionality, commitment, and effort.
“Reed has an amazing ability to speak to a wide variety of our membership and yet with each and every member, he has been able to speak to their level, to their needs and to offer realistic solutions each and every time. From our most serious competitive clubs, through recreational programs and inner‐city police department programs, Reed has been successful in every connection. Nebraska State Soccer cannot recommend him enough!”
- Casey Mann,
Executive Director Nebraska State Soccer Association
“Winning is why we play the game but what we teach our youth is even more important, which ends up staying with them their entire lives. His methods and programs make a difference in the development of our young athletes! Coach Reed is a master at delivering the message ‐ he's captivating, interesting and simply a delight to listen to and most importantly, learn from. CAHA highly recommends Coach Reed!”
- Randy Kanai,
President, Colorado Amateur Hockey Association
“His passion for youth and elevating the current culture of youth sports is undeniable. Not only does he have the drive to shift cultures, he has the education and systems to back him. He has an incredible gift at one on one mentorships with employees and coaches. If you are looking for positive changes or shifts in your organizations or yourself I would highly recommend him and his many tools.”
- Liz Barker Acquino,
Owner of Soccer Shots San Diego East County
